Ideation Designer
UX/UI Designer
Brand Designer
Problem Solver
GONAGO
This project explored how behavioural design could be used to create a mobile app that guides users toward safer, more sustainable transport habits over time rather than just informing them.
research
user experience
user testing
interface design
design thinking
BMW PROMO VIDEO
This project showcases how a luxury brand can be reimagined by blending humour, lifestyle relatability, and premium aesthetics. The final video achieves the dual aim of presenting technical skills in editing and filming while delivering a conceptually
strong and original piece.
video editing
research
BRAND GUIDE
Incepta is an Ideation company grounded in responsible creativity, systems thinking, and ethical design. Focusing on clarity, co-creation, and long-term thinking, Incepta challenges dominant branding models and positions its brand identity as a thoughtful response to overconsumption.
research
branding
design thinking
PROGRAMS
01
Illustrator
02
Photoshop
03
Figma
01
Illustrator
MILESTONES
Years of Designing
Projects Completed
FUN FACTS
I love little things that make a space feel personal. Spending time with my cat, Jack, or looking after the six plants that have slowly taken over my room is when I'm happiest. When I'm not designing, of course…